Media & Advertising

ZGC has been a strategic partner in harnessing the power of media to elevate brands to new heights. We are not just another media agency; we are trailblazers in crafting innovative media solutions that captivate audiences, spark conversations, and drive remarkable results.

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Campaign planning involves setting objectives, defining target audiences, selecting appropriate media channels, and crafting compelling messages. It also includes budget allocation, timing, and performance measurement.

Media buying is the strategic procurement of advertising space and airtime across various platforms, including outdoor advertising, print advertising, and radio advertising. It involves negotiating favourable rates and placements to reach the target audience, optimizing campaigns, and delivering results.

Media planning is the strategic process of selecting and allocating advertising budgets to various media channels to reach a target audience effectively. It involves research, media selection, budget allocation, and ongoing optimization to achieve marketing objectives while staying within budget constraints.

Performance marketing is a data-driven approach in digital marketing that emphasizes measurable results and ROI. It optimizes advertising through channels like PPC and social media, using performance management techniques to continuously adjust strategies for maximum effectiveness and budget allocation based on performance, ensuring efficient and accountable marketing campaigns.

Marketplace management involves overseeing online platforms connecting buyers and sellers. It includes tasks like vendor onboarding, pricing, customer support, and regulatory compliance to ensure smooth and trustworthy transactions.

JadeBlue (Apparels) Photoshoot, OOH, Print Ads, Social Media, Activation

Tilak (Jewelry): Photoshoot Photoshoot, Video Production

JadeBlue (Apparels) SEO

Goyal & Co. (Real Estate) SEO

Buzzle (Food and Beverage) Brand Strategy, Content Solutions, Photo & Video Shoot, Social Media, Offline Activation, Website Design, Performance Marketing

Suresh Zaveri (Jewellery) :Photoshoot Social Media, Performance Marketing, Photoshoot, Video Shoot

mPokket (Fintech & NBFC) Digital Content Strategy, Video Shoot, Design Solutions, Social Media Management

mPokket Brand Films (Fintech & NBFC) Video Shoot, Multilingual Dubbing, Design Solutions

Greenway Mobility (EV Automobile) Brand Strategy, Logo Designing, Branding and Collaterals, UI/UX Designing, Brand Launch, Social Media, Performance Marketing, Expo Collaterals, Vehicle Designing

Flenc (Cosmetics) D2C Launch, Marketplace Management, Performance Marketing, Website Development, Influencer Marketing, Production.

Good Dog (Pet Food) Brand Identity & Packaging, Website Development

Nou (Premium Shoe) Digital Launch Strategy, Brand Identity & Packaging, Catalogue Shoot, Lifestyle Shoot, Website Development, Social Media, Performance Marketing.